LIGA PRIMERA SPORTSFLICK LAUNCHES WORLDWIDE

More than 10,000 viewers across 38 nations in Liga Primera Sports Flick’s debut this past weekend.

Liga Primera – Nicaragua’s top football flight – and the Australian based OTT Channel Sports Flick announced a TV broadcast cooperation: a major milestone for both entities that are amongst the fastest growing in their category across the globe. This partnership will expand Liga Primera to the world stage with Spanish and English commentary and more than 200 live matches planned until the end of 2021.

Liga Primera, now known as Liga Primera Sports Flick, is one of the fastest growing football competitions in the Americas, having risen to international world fame as being one of two football competitions to continue playing throughout COVID-19.

The partnership presents a great opportunity for Nicaraguan Football, providing investment in the league for better production, infrastructure and quality as well as financial investment and foreign commercial opportunities.

We are very proud to be partnering with one of the fastest growing leagues in Central America,” said Sports Flick CEO Dylan Azzopardi, “we are excited to be showcasing the competition to the worldwide audience”

Having the games sets broadcasted in English and Spanish will allow domestic football the opportunity to be in the international window, providing for great potential reach and exposure of the top Nicaraguan domestic players and pathways for growing the standard of local players.

Sports Flick is committed to providing an avenue to internationalize the league, aiming at foreign markets to create growth and sustainability. Long term opportunities to expand domestic programming, production quality and domestic partnerships through digital and analog TV providers are already in the works.

As part of the TV broadcast corporation, Sports Flick and its partners will expand the current production strategy by providing high quality international commentators in both English and Spanish to increase the stature and broadcast quality.

Fans can start enjoying free to air matches of Liga Primera across our web portal www.sportsflickglobal.com. The Sports Flick app is also available for OS and Android mobiles. To unlock the full catalog of matches and special content fans can access for only $2.33USD with promo code “LIGA” on subscription.

Two matches each round will also be broadcast free to air, to be announced by the official league and broadcaster channels. Along with the Liga Primera, subscribers will gain access to a multitude of other programming, providing the Nicaraguan people with more sport, on demand, from other football competitions, baseball games, cricket matches, mixed martial arts and more.

The international deal with Liga Primera is a world first for an Australian OTT broadcaster and is part of a staged plan to bring professional Australian assets to other markets as well.

As part of this deal, the Sports Flick app and website is now available in Spanish to cater to all audiences.

Both promotions are only available on the Sports Flick website. www.sportsflickglobal.com

 

For more information, contact: Mr. Michael Turner

+614 39 167 627 michael.turner@sportsflick.com.au